|
You can't manage what you don't measure. That's why it's important to collect tangible data on how potential customers are interacting with your company's website and online presence. We'll help measure your Web strategy against your company's business objectives using metrics such as:
- Quantity vs. Quality of Leads/Customers
- Conversion Rates
- Acquire, Engage, Convert Ratios
- Cost per Sale
ThomasNet offers a variety of ways to help you gather real-time business intelligence so you can confirm you're getting the return on investment you expect from ThomasNet.
ThomasNet Measurement Solutions include:
| Web Traxs. ThomasNet's free, widely used website tracking solution helps you monitor the effectiveness of your website. |
|
Call Tracking. Call performance reporting closely monitors calls coming from ThomasNet.com users. |
| |
|
|
| Internet Activity Reports. Detailed information about all your ThomasNet programs is available in easy to access and read reports. |
|
Mirror Site Tracking. A comprehensive reporting tool that helps you understand how ThomasNet.com users interact with your website. |
| |
|
|
 |
|
64% of ThornasNet.com users
who click to an industrial supplier's
website call that company. |
| |
|
|
ThomasNet Client Center
Manage Your Complete Web Strategy, Maximize Your ROI
ThomasNet Client Center ThomasNet.com/clientcenter is a free, password-protected site you can use to manage your ThomasNet program. Simply log-in to update your company's information, access your Internet Activity Reports and Web Traxs account, and gather information about the latest Web strategies for industrial businesses. |
|
